The Diane Hoag LMS Research Fund

The Diane Hoag LMS Research Fund


AUSTIN; Diane Carolyn Hoag, 61, of Austin, Texas passed away on April 16, 2009.

Diane was born in Johnson City, New York in 1947, the daughter of the late Robert Franklyn Hoag and mother, Mary Louise Fritz Hoag, both from Johnson City, New York; and late sister Nancy Louise Phillips of Bath, New York.

Diane is survived by her brother-in-law Dewaine Phillips (Bath, NY) and nephew Craig Phillips (San Diego, CA), Aunt Theresa Gaska (Johnson City, NY) and many cousins.

Diane graduated from Johnson City High School in 1965. In 1969 she graduated with a Bachelors of Arts degree from the University of Rochester followed by an MBA from Temple University in Ambler, PA.

Diane’s working career included working for companies Speery Univac in Blue Bell, PA, RCA Service Company in New Jersey, and IBM in Austin, Texas. Diane had just achieved the milestone of 25 years with IBM Corporation. She began her career as a programmer and spent 20 years analyzing computer performance. She worked on Y2K remediation, and then moved into the Internet area. She led the implementation of many new technologies such as Web feeds, forums, blogs, podcasts and wikis. Diane started working in Web analytics, where she developed a passion and deep level of expertise in evaluating user activity on IBM’s Web site. She was widely regarded as an expert in the field of Web analytics. Diane is remembered for her gift for finding practical and workable solutions, and for her grace, dignity, and composed demeanor under stress.

Diane enjoyed sailing, tennis, skiing, hiking, theater, arts and most notably traveling. She had the wonderful opportunity to travel extensively throughout Europe which left her with lasting memories.

The family wishes to thank the wonderful caregivers, doctors, neighbors and close friends who helped Diane through her courageous battle with cancer. Most importantly they wish to thank Austin Hospice Christopher House for the love and support they gave Diane and her family.

Memorial services will be held at a later date in Maryland.

Memorial donations may be made to: Austin Hospice, 4107 Spicewood Springs Road, Suite 1009, Austin, TX 78759.


Leiomyosarcoma Direct Research Foundation – If you would like to make a donation to LMSdr in honor of Diane, please click here . (When donating through PayPal, you can use the Designation Box to specify a Fund.)